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What technique involves aggressive keyword stuffing and unrelated keywords to improve malware page rankings?

1. White Hat SEO

2. Black Hat Search Engine Optimization

3. Ethical Hacking

4. Social Media Marketing

The correct answer is: Black Hat Search Engine Optimization

The technique that involves aggressive keyword stuffing and the use of unrelated keywords to improve page rankings falls under Black Hat Search Engine Optimization. This approach is characterized by practices that violate search engine guidelines to gain higher search rankings in potentially deceptive or unethical ways. Keyword stuffing is a common Black Hat tactic where websites cram an excessive amount of keywords into their content or meta tags, often making the content unreadable or irrelevant to users. By doing this, the intention is to manipulate search engine algorithms to rank higher for those specific keywords, regardless of the content's actual relevance or quality. Unlike White Hat SEO, which focuses on ethical techniques that prioritize user experience and provide genuine content, Black Hat methods disregard these principles in favor of quick gains. This distinction is essential, as engaging in Black Hat practices often leads to penalties from search engines, potentially resulting in a significant drop in website visibility or even complete removal from search results.